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Press Release - August 2006
MediaStyle announces strategic alliance with Liquid Media
MediaStyle, a leading provider of comprehensive web communications strategies, announced this week it is partnering with Liquid Media Group, the international event production company to deliver end-to-end web solutions that specifically address the needs of the event industry.
MediaStyle, a leading provider of comprehensive web communications strategies, will develop a modular, web-based software interface for event managers and delegates, in conjunction with Liquid Media’s Delegate Services Division. This sophisticated solution is designed for larger format events, where hundreds of delegates need to book hotels, flights, transfers and accommodation in advance. It will give event managers detailed regular reporting on the progress of their delegate-base and is able to offer an interactive interface for delegates to book everything they need online. This reduces manual and redundant tasks and improves compliance processes.
“More and more event delivery is web-based these days,” said Beckie Hughes, who heads up the Delegate Services Division at Liquid Media. “Since April 2005, Liquid Media has been streaming conference content via the web through our LiquidLiveLounge service and offering clients the ability to see their latest designs and project reports through the Liquid Client Portal. This represents Liquid Media’s first step into delegate-interfacing via the internet.”
Liquid Media customers have also benefited from MediaStyle’s other service offerings since the alliance. There are currently two live, event-specific websites being used by Liquid Media clients that have been designed, coded and hosted by MediaStyle in addition to numerous artwork projects. Paula Scrase, Managing Partner of MediaStyle considers the alliance to be of great importance; “MediaStyle’s international standing within the global IT, oil and gas markets is based upon efficient delivery of a quality service, on time, in full, every time. The event industry has been slow to capitalise on the benefits offered by the internet and when MediaStyle decided to move into this marketplace, we needed a strong, forward-thinking organisation with whom we could partner. We recognised that Liquid Media’s position as a leading international event production company could enable us to diversify our client base most effectively. Additionally we saw a strong link with both companies’ style of business in which we both like to develop a strong working relationship with our clients. This is reflected in the rate of repeat business and long term relationships that we have with our respective client bases.”
With reference to the new software products that are being developed as a joint venture by both companies, Paula commented; “We are pleased to expand upon our long successful association with Liquid Media to offer a truly robust web-based event solution with the flexibility to adapt to any organisation’s existing processes while ensuring full compliance.”
About Liquid Media Group
Headquartered in Swindon, UK, Liquid Media Group is a leading international provider of event production solutions and services for the global event industry. As a provider of data, video, lighting, projection, audio, staging, pyrotechnic and interactivity solutions, the company has offices in Pembroke (UK), Swindon (UK), Dubai (UAE) and Kuala Lumpur (Malaysia). To learn more about Liquid Media Group, please visit the company’s web site at www.liquidmediagroup.co.uk
About MediaStyle
Mediastyle is a Web Communications Agency formed by an international group of design experts each specialising in their own creative and innovative fields working together to offer a complete media experience. With studios in the UK, Italy, UAE and India we already cover a large global community.
Our wide spread of web and design skills is constantly evolving, enabling us to provide a pro-active service of the latest developments to our clients. For more information about MediaStyle please visit the company’s web site at www.mediastyle.co.uk
Forward-looking statements in this press release, including statements relating to the Company's capital structure, future sales growth, profitability, competitive position and release of new products are based on assumptions made by and information currently available to the Company. Investors are cautioned that these forward-looking statements are subject to risks and uncertainties that may cause future results to differ materially from those expected. Such risks include, but are not limited to: the Company's ability to secure underwriting support and attract investors to its stock; the Company's ability to introduce new products in a timely manner and its ability to generate demand for, and gain market acceptance of those products in an intensely competitive marketplace, where many of its competitors have substantially greater resources than the Company; the Company's ability to maintain revenue growth at current levels or anticipate a decline in revenue from any of its products; the Company's ability to reduce its costs to the extent required to maintain profitability should revenue decline; the Company's ability to hire, train, and retain highly qualified personnel; the Company's reliance on third party distribution channels as part of its sales and marketing strategies. Forward-looking statements are based on management's current plans, estimates, opinions and projections, and the Company assumes no obligation to update forward-looking statements if assumptions related to these plans, estimates, opinions and projections should change.
For further information, please contact:
Paula Scrase
Managing Partner
MediaStyle Tel: 0044 (0)1892 551398)
paula@mediastyle.co.uk
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